Bertie Song, International Research Analyst and Marketing Specialist

Bertie Song is the International Research Analyst and Marketing Specialist for New Frontier Data. At New Frontier, he applies his skills and knowledge in International Economy, Communications, Social Psychology and Statistics.

Prior to joining New Frontier, he worked for world leading public relations firm, Burson-Marsteller, in their Beijing headquarters. Song assisted various government officials with crisis management and rebranding their image for Chinese consumers. He also worked with a number of international clients on strategic communication planning, economic research and execution.

Song holds Master’s degree in International Affairs with a concentration in Social Psychology from Pennsylvania State University and a Bachelor’s degree in Public Relations from the Communication University of China.